[interface] image of employee interacting with hr software (for a hr tech)

Blending behavioral science with UX research to design experiences that support real human needs.

Dive into hands-on UX research, case studies, and practical insights—each project unpacks real challenges and reveals clear, actionable outcomes.

ProjectsProfile
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Research that shapes better experiences

Welcome! Here you’ll find a curated selection of UX research projects, each with clear explanations of the process, challenges, and results. Whether you’re curious about how research informs design or looking for inspiration, these stories break down complex ideas into practical insights. Ready to see how thoughtful research can make a difference? Start exploring below.

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[digital project] a website homepage design (for an ai legal tech company)

Featured research highlights

Dive into standout UX research projects that reveal how user insights lead to better design. See how methods like usability testing and user interviews help create experiences that are both intuitive and enjoyable. Ready to discover what makes great design work?

Latest research highlights

See what I’ve been working on lately

[interface] screenshot of collaboration interface (for a productivity tools business)
Case study

Making onboarding accessible for everyone

A step-by-step look at how I improved onboarding flows to support users of all abilities. Curious how small changes can make a big impact?

image of brainstorm session with sticky notes (for a b2b saas)
Workshop

Bringing teams together to spark ideas

Discover how I led a collaborative session that helped teams brainstorm, prioritize, and turn ideas into action.

[interface] screenshot of core features (for a ai legal tech company)
Article

Mixing numbers and stories in research

Explore how I combine user interviews with data to create a fuller picture and guide design choices.

image of colorful ai learning infographic
Case study

Simplifying mobile navigation

See how I used user feedback and testing to make app navigation more intuitive and enjoyable.

image of company milestones in a timeline format (for a edtech)
Guide

How to run usability tests that work

Follow my process for planning, running, and learning from usability sessions—plus tips for getting honest feedback.

image of parents and staff discussing enrollment
Article

Empathy mapping: uncovering user needs

Find out how empathy maps helped me understand users’ perspectives and inspired new design solutions.

[interface] image of cloud-based solutions interface for hr tech on a laptop
Workshop

Mapping user journeys with teams

Take a look at how I guide teams through journey mapping to spot pain points and opportunities.

image depicting employees collaborating (for a manufacturing plant)
Guide

Building personas from real research

Learn my approach to creating detailed, actionable personas that reflect real user goals and challenges.

Hear from those I've worked with

“I have been teaching college classes for over 20 years to over 6,000 students at the University of New Mexico.  I cannot think of a person who has impressed me more with his work ethic, skills, or performance than Orlando .I never had a teaching assistant who was more dedicated, committed, and involved with the students or who I could trust more to always get the job done. Orlando consistently went above and beyond what he was asked to do and raised the bar for all of the other teaching assistants.”

Dr Bruce W Smith Ph.D.
Associate Professor
Department of Psychology
University of New Mexico

Answers to your questions

Explore helpful information about my approach to UX research, project workflows, and how I keep users at the center of every decision.

Which research methods do you typically use?
What steps do you take to avoid bias in your research?
Could you give examples of your previous research work?
How do you share research insights with teams?

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